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AFR's error ridden edition selling for big bucks online

Copies of the Australian Financial Review’s error ridden edition are selling on eBay for as much as $49 online, less than a week after the “WORLD IS FUKT” headline hit newsagent shelves.

afr fukt.jpg

Other copies of the now infamous edition are being offered online for up to $49.

The cover of the Anzac weekend edition landed in Western Australia on Thursday with a series of copy mistakes, including the “ARMS BUILDUP / BUYS PLANE / WORLD IS FUKT”.

afr fukt final mebed.jpg

The Australian Finacial Review’s editor has since apologised to readers over the “unacceptable state” of the issue.

Michael Stutchbury told Mumbrella that attempts to recall the early edition were unsuccessful.

“It is an extreme one-off and we are going through our processes to make sure it does not happen again,” he said.

The mistake went viral online, sending the hashtag #worldisfukt trending.

An apology was also printed in a later edition.


1 min read

Published

Updated

By Stephanie Anderson

Source: SBS


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