Afterpay secures agreement with Target

Digital lay-by payments provider Afterpay has added another major retailer to its customer base, with Target to offer the service for online purchases.

Target is the latest major retailer to adopt fintech firm Afterpay Touch's online lay-by payments system.

Afterpay will be available on the retailer's online store and for click & collect purchases later this month.

The new deal comes hot on the heels of Afterpay's partnership with Jetstar, in which the airline will offer customers Afterpay on its website for domestic flights as part of a trial.

Afterpay's service is already being used by more than 7,200 retailers including Myer, Cotton On, Cue, The Just Group, Sephora, BCF and Toys R Us.

The company's chief executive and founder Nick Molnar said lay-by has long been a core offering for department stores, and the partnership with Target will help the group to continue to expand its reach.

Shares in Afterpay initially rose on news of the Target agreement, but at the close of trade were down four cents at $4.11.

Afterpay merged with another payment platform, Touchcorp, in March and was renamed Afterpay Touch before relisting on the ASX at $2.50 per share.

Afterpay pays the retailer for the purchase, and the customer pays fortnightly instalments to Afterpay, with the benefit of no interest payments or up-front fees, over a maximum of 56 days.

Late fees are incurred if payments are missed.


Share

2 min read

Published

Source: AAP



Share this with family and friends


Get SBS News daily and direct to your Inbox

Sign up now for the latest news from Australia and around the world direct to your inbox.

By subscribing, you agree to SBS’s terms of service and privacy policy including receiving email updates from SBS.

Download our apps
SBS News
SBS Audio
SBS On Demand

Listen to our podcasts
An overview of the day's top stories from SBS News
Interviews and feature reports from SBS News
Your daily ten minute finance and business news wrap with SBS Finance Editor Ricardo Gonçalves.
A daily five minute news wrap for English learners and people with disability
Get the latest with our News podcasts on your favourite podcast apps.

Watch on SBS
SBS World News

SBS World News

Take a global view with Australia's most comprehensive world news service
Watch the latest news videos from Australia and across the world