A new music chart based on streaming is being launched to take into account the listening habits of younger Australians.
It will compile data from Deezer, JB Now, Rdio, Google Play and Spotify for the new Australian Recording Industry Association (ARIA) Top 40 Audio & Visual Streaming Chart.
The streaming chart, to be published for the first time this Saturday, is expected to have similarities to the ARIA singles chart.
But with streaming still more compatible with the under 30 demographic, the new chart is expected to favour pop hits over established heritage artists.
The numbers are meant to give a clearer picture of audience listening habits.
"This new chart will reflect how music lovers are finding their new favorite songs and music videos online, as well as how artists are using their YouTube channels to find fame in Australia and across the world," said Partnerships Manager of YouTube Australia Georgie Powell.
The current point of entry for a Top 40 song in Australia is less than 4000 sales in one week. In the past week 1022 sales got you in at number 100.
ARIA CEO Dan Rosen agrees that the audience has migrated in a major way to YouTube for music consumption.
"There is no denying the impact YouTube has today on music and popular culture," Rosen said.
"That immediate access to any song at any time has impacted severely in purchasing habits."
ARIA will continue to base Gold and Platinum accreditations on sales. Gold is awarded for 35,000 units in Australia, Platinum is 70,000.
The first official ARIA Audio & Visual Streaming Chart will be unveiled on Saturday May 16 at 6pm and published on ariacharts.com.au.
