Watch FIFA World Cup 2026™ LIVE, FREE and EXCLUSIVE

Cost cuts may shrink Domino's pizzas

Australia's largest pizza chain is rumoured to be slicing the size of its pizzas.

A Dominos pizza

Pizza giant Domino's could be downsizing its pizzas, according to an analyst report. (AAP)

The nation's largest pizza chain, Domino's, could be set to slice the size of its pizzas.

A report by Deutsche Bank analyst Michael Simotas says the Domino's will soon begin a trial of smaller pizzas as part of a strategy to cut food costs as the company faces a higher wage bill from new weekend penalty rates for employees.

"We ... understand Domino's is planning to reduce the size of its pizzas to provide additional cost relief," Mr Simotas said in a briefing note released on Thursday.

Domino's has also ditched Coca Cola-Amatil as its soft drink supplier in favour of Pepsi/Schweppes - a move Mr Simotas estimates will reduce CCA's Australian drinks volume by about three per cent and deliver savings for Domino's franchisees.

"Domino's has already conducted trials on selling Pepsi products and is about to conduct trials on the smaller pizzas, but we see some risk to consumer perception from both of these initiatives," Mr Simotas said.

Comment has been sought from Domino's.

Domino's shares gained 43 cents, or 0.8 per cent, to $51.92 on Thursday.


1 min read

Published

Source: AAP


Share this with family and friends


Get SBS News daily and direct to your Inbox

Sign up now for the latest news from Australia and around the world direct to your inbox.

By subscribing, you agree to SBS’s terms of service and privacy policy including receiving email updates from SBS.

Follow SBS News

Download our apps

Listen to our podcasts

Get the latest with our News podcasts on your favourite podcast apps.

Watch on SBS

SBS World News

Take a global view with Australia's most comprehensive world news service

Watch now

Watch the latest news videos from Australia and across the world