Opposition Leader Tony Abbott says the federal election will give Australians a clear choice between the coalition's positive plans and more of the same under Labor.
Responding to Prime Minister Kevin Rudd's decision to set a September 7 poll date, Mr Abbott said it was now up to the people to decide who was the more "fair dinkum" leader.
"At last the choice is yours. It's not the choice of the caucus, it's not the choice of the faceless men, it's your choice about the government you have, about the prime minister you have," he said.
"And the choice couldn't be clearer.
"The choice is between the positive plans of the coalition and more of the same under the Australian Labor Party and Mr Rudd."
Mr Abbott said his team had been stable, united and consistent for the last three years while the Labor party had been divided and dysfunctional, pointing to the leadership battle between Mr Rudd and Julia Gillard.
"Do you really want three more years like the last six?" Mr Abbott said.
Mr Abbott reiterated he wouldn't do any deals with crossbenchers to form a minority government in the event of another hung parliament.
The only way to get a real change of government was to vote for the coalition.
"I am ready, my team is ready," he declared in Canberra on Sunday.
"We won't let you down."
Mr Abbott pledged to build a stronger economy by getting taxes and regulation down, and getting productivity up.
Mr Rudd's economic plan on the other hand was to just "clobber" people with new taxes.
Asked why the coalition had not released more details about the costings of its policies to date, Mr Abbott promised: "The public will know exactly what they will get from us. They will know exactly how much it will cost. They will know exactly how it is going to be funded."
Mr Abbott said he also wanted to build a more cohesive society, so that no Australian "feels like a stranger".
He pledged to be a unifying prime minister who trusts people to take more control of their lives.
The opposition leader confirmed he was open to taking part in a "series" of campaign debates with Mr Rudd, but he indicated he was not keen on a Sky News debate proposed for Monday.
