England coach Peter Moores has admitted his side faces a race against time if they are to be serious contenders to win next year's World Cup in Australia and New Zealand.
No England side have ever lifted the World Cup, with the last of their three losing appearances in the final back in 1992.
England are on the cusp of a fifth-successive one-day international series loss under captain Alastair Cook, given they are 2-0 down with two to play ahead of Tuesday's fourth ODI against world champions India at Edgbaston.
They have a maximum of 14 ODIs in just over five months between now and the start of the World Cup on February 14, culminating in tri-series in Australia also featuring India.
"We've got to work fast," Moores said on Monday.
"We've got to accelerate the development of the team quicker than might be normal to get ourselves really competitive by the World Cup.
"We'll be unfancied, we've got work to do."
But he insisted England were not suffering 'paralysis by analysis', and that opening batsman Cook, who has gone 37 ODI innings without a hundred, was the right man to lead the one-day side.
Former England off-spinner Graeme Swann said last week the team do not have a "cat in hell's chance" of winning the World Cup and urged Cook to quit white-ball cricket.
Meanwhile, England great Geoffrey Boycott said the team's one-day approach had not altered since he last played international cricket in 1982.
However, Moores insisted: "When people say 'you're going to go back and play like England in the 19 whatevers', that's not what we're doing.
"We're pretty clear on a strategy to go and be successful.
"But 50-over cricket isn't quite the same as people just walking out and whacking it. The best sides don't do that either."
Asked if he was confident Cook, who faced calls from several former captains to resign during the preceding Test series against India before overseeing a 3-1 win, would lead England at the World Cup, Moores replied: "Yes, I am."
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