Angry US lawmakers will grill Toyota's president Akio Toyoda, after the Japanese firm admitted a spate of global vehicle recalls had "not totally" fixed dangerous safety flaws.
Toyoda, in prepared testimony he was to deliver on Wednesday to Congress, apologised personally for the defects which have been implicated in dozens of deaths and that have prompted 5.3 million vehicles to be recalled in the United States alone.
The embattled president blamed the company's "too quick" rise to world number one for slipping standards.
"I regret that this has resulted in the safety issues described in the recalls we face today, and I am deeply sorry for any accidents that Toyota drivers have experienced," said Toyoda, whose remarks were made public.
Toyoda to be grilled
Toyoda, grandson of the company's founder, was expected to face tough questions from members of the House Oversight and Government Reform Committee, the second of three panels looking into the response to sudden unintended acceleration blamed for some 30 US deaths.
James Lentz, who heads Toyota Motor Sales USA, drew sharp skepticism on Tuesday when he told the House Energy and Commerce Committee that electronic malfunctions were not responsible for the potentially deadly spikes in speed.
But he acknowledged that recalls for sticky pedals and others that can be blocked by floormats would "not totally" solve the sudden unintended acceleration problem and said Toyota had not wholly dismissed electronic flaws.
"We continue to be vigilant and continue to investigate all of the complaints that we get from consumers," Lentz told wary lawmakers.
Toyota to step up quality control
Toyota's vows of stepped up quality control and better recalls did nothing to soothe the anger of Rhonda Smith, who held the panel spellbound with a harrowing tale of how her luxury car became an uncontrollable missile.
The Tennessee woman's voice broke as she recalled placing what she thought would be her last telephone call to her husband Eddie as her Lexus -- a brand run by Toyota -- ripped forward on a highway at over 160km/h.
"I knew he could not help me, but I wanted to hear his voice one more time," said Smith, who accused Toyota and the US National Highway Traffic Safety Administration (NHTSA) of ignoring her subsequent pleas to fix the problem.
Emotional plea from customer
"Shame on you, Toyota, for being so greedy. And shame on you, NHTSA, for not doing your job," she said.
Toyoda ruefully acknowledged in his prepared testimony that: "Quite frankly, I fear the pace at which we have grown may have been too quick."
In another blow to the company, an automotive technology professor, David Gilbert, told the panel that he had found a possible electronic culprit in just three and a half hours for next to no money.
Lentz cast doubt on those findings, accusing the professor of not doing his research in "real-world" conditions and saying "it just seems a little good to be true" that he would succeed where Toyota's experts had failed.
"Maybe they didn't ask the right questions," said Gilbert.
Toyota has pulled more than eight million vehicles off the roads over accelerator, brake and steering problems and faces class-action lawsuits potentially costing billions of dollars.
A qualified test driver, Toyoda talked of his personal pain at the problems confronting the Japanese giant, founded by his grandfather and now embroiled in the worst crisis of its 70-year history.
For me when the cars are damaged, it is as though I am as well. I, more than anyone, wish for Toyota's cars to be safe and for our customers to feel safe when they use our vehicles," his testimony said.
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