Watch FIFA World Cup 2026™ LIVE, FREE and EXCLUSIVE

Lawsuit sees Danish Graceland change name

Denmark's Graceland museum is being forced to change its name to Memphis Mansion following legal action by Elvis Presley Enterprises.

The founder of the Graceland in Randers Denmark  Henrik Knudsen

Denmark's Graceland museum is being forced to change its name to Memphis Mansion. (AAP)

Denmark's Elvis museum, a replica of Presley's Graceland mansion home in Memphis, is changing its name after a lawsuit for infringement of the "Graceland" trademark.

Henrik Knudsen, who opened Graceland Randers in 2011, says the Memphis, Tennessee-based Elvis Presley Enterprises has demanded a name change and 1.5 million kroner ($A306,000) in compensation.

The Danish replica, twice the size of the original Graceland, is situated in Randers, 210 kilometres northwest of the capital Copenhagen.

It includes Knudsen's private collection of Elvis artifacts, an American diner-style restaurant and a souvenir shop.

Knudsen said on Tuesday he will change the name of the museum to Memphis Mansion as of January 1 so that he can "focus on our business".

This year more than 130,000 people have visited the museum.


1 min read

Published

Updated

Source: AAP



Share this with family and friends


Get SBS News daily and direct to your Inbox

Sign up now for the latest news from Australia and around the world direct to your inbox.

By subscribing, you agree to SBS’s terms of service and privacy policy including receiving email updates from SBS.

Follow SBS News

Download our apps

Listen to our podcasts

Get the latest with our News podcasts on your favourite podcast apps.

Watch on SBS

SBS World News

Take a global view with Australia's most comprehensive world news service

Watch now

Watch the latest news videos from Australia and across the world