Lawsuit sees Danish Graceland change name

Denmark's Graceland museum is being forced to change its name to Memphis Mansion following legal action by Elvis Presley Enterprises.

The founder of the Graceland in Randers Denmark  Henrik Knudsen

Denmark's Graceland museum is being forced to change its name to Memphis Mansion. (AAP)

Denmark's Elvis museum, a replica of Presley's Graceland mansion home in Memphis, is changing its name after a lawsuit for infringement of the "Graceland" trademark.

Henrik Knudsen, who opened Graceland Randers in 2011, says the Memphis, Tennessee-based Elvis Presley Enterprises has demanded a name change and 1.5 million kroner ($A306,000) in compensation.

The Danish replica, twice the size of the original Graceland, is situated in Randers, 210 kilometres northwest of the capital Copenhagen.

It includes Knudsen's private collection of Elvis artifacts, an American diner-style restaurant and a souvenir shop.

Knudsen said on Tuesday he will change the name of the museum to Memphis Mansion as of January 1 so that he can "focus on our business".

This year more than 130,000 people have visited the museum.


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Source: AAP


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Lawsuit sees Danish Graceland change name | SBS News