Seattle Seahawks running back Marshawn Lynch, who avoided talking to reporters all season, managed only six minutes of social discourse at Tuesday's Super Bowl Media Day before backing away from questions.
Lynch, who ran 301 times for 1,257 yards and 12 touchdowns and caught 36 passes for 316 yards and two touchdowns, played a major role in helping Seattle reach Sunday's NFL showpiece game against Denver.
But the superstar nicknamed "Beast Mode", who was fined $US50,000 ($A57,000) for skipping interviews all season, would rather let his actions do the talking.
"I ain't never seen no talking win me nothing," Lynch told NFL Network after ditching other reporters. "I've been like that since I was little. I'm going to go get it. Don't need to talk about it."
Lynch, who could be fined by the NFL for his early exit from the interview area, said he was not uncomfortable with taking questions.
"You're taking it wrong. Don't make me uncomfortable," Lynch told reporters in his brief stand.
"I'm just about action. You say 'hut' and there's action. All the unnecessary talk, it don't do nothing for me.
"I appreciate that people want to hear from me, but I just go to work and do my thing. You feel me?"
Only hours earlier, it was revealed that Lynch had signed an endorsement deal with Skittles candy, something Lynch has said is his favourite snack.
That comment led to fans tossing the bite-sized candies at him after big plays and even a Seattle stadium burger plate that included them as a dessert.
Asked if he understood fans would like to hear his comments, Lynch said, "I understand that.
"My fans love me regardless. They love the Seahawks. They aren't worried about what I've got to say. They just want to make sure I show up to perform."
And Lynch vowed that would happen.
"Game time, I'll be there," he said.
Lynch was shocked that thousands of NFL fans paid to watch the media session in person.
"I appreciate this. This is love right here, straight up," he said. "They came to watch people get interviewed? This is amazing right here, man.
"I like to keep it low key. This ain't my thing. I'm laid back, mind my own business."
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