Mobile Embrace has boosted its direct carrier billing offering in Singapore with a deal with mobile operator StarHub, which has more than 2.1 million subscribers.
The company will provide StarHub customers mobile digital products and services, and the ability to pay with direct carrier billing.
Chief executive Chris Thorpe said it was a "significant partnership" and another "meaningful revenue driver" for the group. No financial details were released.
"Direct carrier billing for digital products via smartphones is rapidly growing as a highly convenient alternative to credit and debit cards globally," Mr Thorpe said in a statement on Tuesday.
The StarHub deal means Mobile Embrace has agreements with Singapore's three major mobile operators and gives it access to 6.5 million mobile customers in the city state.
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