Pharrell Williams has announced a long-term partnership with Adidas.
Rumours have circulated for months the Happy singer would join forces with the sports brand.
And today Adidas confirmed the official collaboration.
Williams said it was an exciting partnership with his Bionic Yarn brand, an earth-friendly textiles company.
Dirk Schonberger, Global Creative Director for Adidas Sport Style, said Williams was the perfect fit for the multi-faceted Adidas company.
Williams has been photographed wearing the brand's clothing for months, most notably at the recent Oscars ceremony where he wore custom red Adidas sneakers and its black leather track jacket.
The Adidas collaboration is the latest in a long list of ventures Williams is undertaking.
The star is teaming up with Japanese fashion house Comme des Garcons to create a unique fragrance called Girl, named after his latest record G I R L.
