Rihanna eyes up Paris fashion industry

Rihanna has been seen at Paris Fashion Week, where she admitted to wanting inspiration before launching her own label.

She may sing Please Don't Stop The Music, but the music at the Balmain show had well and truly stopped when seven-time Grammy Award-winner Rihanna sneaked in the back door, after everyone had left.

The singer, who had plum lips and wore a plunging terre verte belted Balmain jacket, arrived at Paris' Hotel de Ville with heavy security, and was greeted by friend and designer Olivier Rousteign, who hugged her and gushed: "She's the hottest girl in the world."

The well-dressed Barbadian superstar has her eyes set on the fashion industry - and not just as the face of Balmain.

She caused a stir earlier in February when she said wants to launch her own fashion label.

And when asked Thursday if she was here to get inspiration for her own brand, she hinted she's attending Paris Fashion Week to get ideas.

"I love Balmain and can be inspired by (Rousteign's) clothes. I'm inspired by everything here (in Paris)," she told the Associated Press, her only comments before being whisked away.

Rihanna is no stranger to the industry: she's created collections for two fashion labels before for Armani in 2011, and for high-street brand River Island. She may hope to tread a path similar to rapper Kanye West, who now has his own fashion brand, shows in Paris and is a regular attendee at runway shows.


2 min read

Published

Updated

Source: AAP


Share this with family and friends


Get SBS News daily and direct to your Inbox

Sign up now for the latest news from Australia and around the world direct to your inbox.

By subscribing, you agree to SBS’s terms of service and privacy policy including receiving email updates from SBS.

Follow SBS News

Download our apps

Listen to our podcasts

Get the latest with our News podcasts on your favourite podcast apps.

Watch on SBS

SBS World News

Take a global view with Australia's most comprehensive world news service

Watch now

Watch the latest news videos from Australia and across the world