Sports camera firm GoPro plans IPO

GoPro, the maker of personal sports cameras used by extreme sports enthusiasts and even emergency services, is aiming to list on the NASDAQ.

The company behind GoPro cameras used to capture sports action from players' perspectives has filed to raise $US100 million in a public stock offering.

Silicon Valley-based GoPro didn't disclose how it planned to price shares, but it did reveal that it is already profitable, making a net income of $US60.6 million ($A65.57 million) on nearly a billion dollars in revenue last year.

GoPro said in a filing with the US Securities and Exchange Commission on Monday that profit slowed to $US11 million on $US235.7 million in revenue in the first three quarters of this year.

"GoPro is transforming the way consumers capture, manage, share and enjoy meaningful life experiences," the company said in the SEC filing.

"We do this by enabling people to capture compelling, immersive photo and video content of themselves participating in their favourite activities."

GoPro cameras have become common among people involved in extreme sports and routine athletic outings, and have even been used by emergency or disaster workers.

The company said in the filing that video shared by users has resulted in "virally" driving awareness of and demand for the small cameras.

"What began as an idea to help athletes document themselves engaged in their sport has become a widely adopted solution for people to document themselves engaged in their interests, whatever they may be," GoPro said in the filing.

The company that started as Woodman Labs became GoPro in 2004, and has its headquarters in the Northern California city of San Mateo.

It plans to list on the NASDAQ and trade under the symbol GPRO.

GoPro did not specify how it planned to use money raised in the initial public offering of stock other than to say it will be used to run the company and repay debt.

GoPro cameras are sold in more than 100 countries. They were the top selling camcorder in the US last year, according to NPD Group figures cited in the filing.


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Source: AAP


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