Yahoo removes ad using Justine Damond's photo to sell debt services

Yahoo has removed an advertisement using an image of a smiling Justine Damond Ruszczyk, selling debt services company

Justine Damond Ruszczyk was shot dead after calling 911 about a possible sexual assault.

Justine Damond Ruszczyk was shot dead after calling 911 about a possible sexual assault. Source: AAP

A US debt services company has been caught using a photo of Australian life coach Justine Damond Ruszczyk, shot dead by a Minneapolis police officer, to advertise its business in an online advertisement on the Yahoo! website's homepage.

The image is of the blonde, smiling Ms Damond that has accompanied news reports since her shocking death in a Minneapolis alley last year.

The debt services company apparently used the photo without permission.
An image of Damon's image being used in the advertisement (Minneapolis Star-Tribune)
An image of Damon's image being used in the advertisement (Minneapolis Star-Tribune) Source: Minneapolis Star-Tribune
The Minneapolis Star-Tribune newspaper alerted Yahoo! to the ad and it was taken down.

"Misleading and offensive ads are not acceptable, and we expect our partners to comply with all laws, regulations and our policies," a Yahoo! spokesperson told the Star-Tribune.

"We have removed the ad from our platforms."

The Damond family's US lawyer Bob Bennett, who has filed a $US50 million civil lawsuit in Minneapolis on behalf of the family, said the use of images of people killed by police "for commercial gains on the internet and elsewhere by strangers should be condemned".

Ms Damond Ruszczyk, 40, formerly of Sydney, was at her Minneapolis home just before midnight on July 15 last year when she heard what she feared was a woman being raped nearby.

She called police and when a squad car arrived in an alley behind her house she approached it in the darkness.

Mohamed Noor, who is no longer a police officer, shot the fatal bullet across his partner and out the window at Ms Damond Ruszczyk's stomach.

Noor has been charged with third-degree murder and second-degree manslaughter.
Police officer Mohamed Noor.
Police officer Mohamed Noor Source: City of Minneapolis

Share

2 min read

Published



Share this with family and friends


Get SBS News daily and direct to your Inbox

Sign up now for the latest news from Australia and around the world direct to your inbox.

By subscribing, you agree to SBS’s terms of service and privacy policy including receiving email updates from SBS.

Download our apps
SBS News
SBS Audio
SBS On Demand

Listen to our podcasts
An overview of the day's top stories from SBS News
Interviews and feature reports from SBS News
Your daily ten minute finance and business news wrap with SBS Finance Editor Ricardo Gonçalves.
A daily five minute news wrap for English learners and people with disability
Get the latest with our News podcasts on your favourite podcast apps.

Watch on SBS
SBS World News

SBS World News

Take a global view with Australia's most comprehensive world news service
Watch the latest news videos from Australia and across the world