Bill Shorten is not Australia's first choice for Labor leader, or even the second, a new Roy Morgan poll shows.
The poll shows Mr Shorten is not even the third choice for leader.
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He is sitting in fourth place behind deputy Labor leader Tanya Plibersek, opposition Infrastructure, Transport and Tourism spokesman Anthony Albanese and former Treasurer Wayne Swan.
Ms Plibersek rose one per cent, to 27 per cent, as preferred leader in the telephone poll conducted over the last three days, while Mr Shorten fell three per cent to just nine per cent.
Mr Shorten has been the Labor and Opposition Leader since 2013.
Roy Morgan chief executive Gary Morgan said the poll showed Mr Shorten was also unpopular among ALP supporters.
"However, the news is not so good for Shorten who is also the fourth choice of ALP supporters," he said.
"Once again Plibersek, 34 per cent (up two per cent) leads clearly ahead of Albanese, 21 per cent (up five per cent), Swan 12 per cent (up three per cent) and Shorten 10 per cent (down seven per cent).
"Nevertheless, despite his falling levels of support, Shorten’s position as Labor Leader is guaranteed until the next federal election under new rules adopted by the federal ALP after the fiascos of the Rudd-Gillard-Rudd years. Shorten can’t be removed from the leadership unless he agrees to resign his post."
Prime Minister Malcolm Turnbull came out well ahead as preferred Liberal leader with 64 per cent support from the general public, leading deputy Liberal Leader Julie Bishop, with 12 per cent and former Prime Minister Tony Abbott with eight per cent.
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